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Mercedes Benz Toowong.

Retail

Location
Queensland

Client
Mercedes Benz Australia

Designer
Collectivus

Date Completed
December 2016

As one of just ten locations selected nationally for Mercedes-AMG’s new standalone display zones, Toowong was a flagship project – and it needed a builder who could deliver at that level.

A bright, modern Mercedes-Benz showroom displaying several luxury cars, including a red GLA-Class and a gray AMG GT.
A dramatic, dark display in a car showroom featuring a gold sports car in the foreground against a backdrop image of race crew members.
Mercedes Benz Toowong QLD

Unita was brought on as the national partner to bring these spaces to life. In close collaboration with Collectivus and the client team, we transformed the showroom experience with a bold new AMG-branded display zone, a refined customer lounge and a café for staff and visitors.
From premium finishes to seamless staging, every element in this retail fitout was built to reflect the precision, performance and luxury that AMG is known for.

A modern waiting lounge with dark wood floors, black leather seating, a tan accent chair, and a cafe area in the background.
  • Services

Design and documentation
Fitout and construction
Joinery manufacturing
Procurement and logistics

A close-up of a marble counter with glasses on a tray, against a black slatted wall and a drink fridge, with a red car reflecting in the foreground.
A modern, bright cafe with dark wood floors, white round tables, black chairs, and curved windows.
1/4
A modern office meeting area with glass walls, black leather chairs, and large exterior windows.
2/4
A luxury car dealership's cafe area with a marble counter, wood floor, and a large Mercedes-Benz logo.
3/4
A Mercedes-Benz dealership showroom featuring sleek cars, high ceilings, large windows, and "AMG" signage.
4/4

We worked with Unita to deliver an international rollout of performance centres through Australia and New Zealand. The projects were delivered staggered with as many as five sites running concurrently. During the various stages of the projects through design, cost planning and prototype construction, we experienced a high level of professionalism, process and attention to detail from the Unita team.

Dennis MeehanManager, Mercedes AMG

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