Shaping the Future of Large Format Retail with Unita

The retail landscape is evolving faster than ever. As consumers expect more than just transactions, brands are reimagining their spaces to offer immersive, experience-driven shopping. At Unita, we’re passionate about bringing these ideas to life—creating retail environments that connect, inspire, and engage.

That’s why we’re excited to announce we have recently joined the Large Format Retail Association (LFRA), contributing our expertise in design, construction, and strategic fit-outs to shape the future of Large Format Retail. With a focus on innovation, technology, and seamless project execution, we help businesses rethink their spaces to meet changing customer expectations.

Designing Retail Spaces That Go Beyond the Sale

Today’s retail spaces aren’t just about products—they’re about experiences. With over 20 years in the industry, Unita has worked with leading brands to create destinations that are as functional as they are visually compelling. By blending smart design with innovative features, we ensure that physical retail remains relevant in an increasingly digital world.

Take Snowscene, for example. A Queensland-based ski retailer, Snowscene faced a unique challenge—how do you help customers buy winter gear in a warm climate? Our solution? A custom-designed cold room, allowing shoppers to test their gear in sub-zero conditions before they hit the slopes. It’s these kinds of immersive, tailored experiences that set modern retailers apart. 

For Large Format Retailers, the challenge is even greater—expansive spaces need to feel engaging and easy to navigate. Thoughtful layout strategies, intuitive wayfinding, and interactive design elements help create a seamless customer journey that drives both engagement and sales.

Bringing Digital Innovation Into Physical Retail

Technology is transforming how customers interact with brands, and Augmented Reality (AR) is leading the way. By integrating AR into retail fit-outs, businesses can bridge the gap between online and in-store shopping, offering customers an enhanced and interactive experience.

A perfect example? Nike Dream Arena. During the Women’s World Cup, Unita delivered a state-of-the-art pop-up fit-out where customers could virtually try on different soccer kits, experience the latest Nike innovations, and fully immerse themselves in the brand.

For Large Format Retailers, AR is a game-changer. It creates new ways for customers to explore products, boosts engagement, and adds a layer of personalisation to in-store shopping. In a competitive market, integrating tech-driven experiences can help retailers stand out while meeting the evolving expectations of modern consumers.

Tackling the Challenges of Large Format Retail

With larger footprints come greater challenges—from optimising space to ensuring an intuitive flow that keeps customers engaged. Strategic design plays a key role in solving these challenges, helping retailers transform vast spaces into dynamic and engaging environments.

Beyond design, project execution is critical. Whether expanding, refurbishing, or launching a new store, businesses need seamless construction and fit-out solutions to minimise downtime and disruptions. At Unita, we specialise in delivering projects on time, on brand, and on budget—helping retailers transition smoothly from concept to completion.

The Future of Retail Is Experience-Driven

Retail is changing, but one thing remains the same—exceptional customer experiences will always be at the heart of great retail spaces. As consumers seek more immersive and personalised interactions, retailers must embrace innovative design, smart technology, and strategic fit-outs to stay ahead.

As a new LFRA member, Unita is excited to help shape the next generation of Large Format Retail. With expertise across retail, hospitality, and commercial spaces, we’re here to redefine the shopping experience—one exceptional space at a time.